The Course
Bachelor of Business Administration (B.B.A.) is a three year degree course spread over six semesters and is affiliated to Rani Channamma University, Belagavi.
Eligibility for Admission
Minimum of 35% in 10+2 (Science/ Commerce/ Arts/ Diploma)
Course Structure
- Each semester is of 16 weeks
- The course is offered in Choice Based Credit System (CBCS) for 136 credits. There are 20 Core Subjects, 10 Elective Subjects, 8 Ability Enhancement subjects spread across the semesters.
- The students can opt for Elective Subjects in the final year in one of the following areas – Financial Services, Financial Markets, Digital Marketing, Event Management, Supply Chain & Logistics and Business Analytics.
- Every Elective Area provides six subjects to study and two Internship projects to undertake in the Final year.
Course Evaluation
The subject with 2 Credits is evaluated for 50 Marks and 4 Credits is evaluated for 100 Marks.
The Marks Allocation of 4 Credits Subjects (100)
- 70 Marks – End Semester (Final Exam) Assessment
- 30 Marks – Internal Assessment
The Marks Allocation of 2 Credits Subjects (50)
- 35 Marks – End Semester (Final Exam) Assessment
- 15 Marks – Internal Assessment
Minimum percentage for passing
40% for each subject including End Semester Examination and Internal Marks.
Syllabus
With the basic purpose of not only communicating the course design to students, the syllabus at
CBALC also focuses on helping students assess their readiness for the course by identifying
prerequisite areas of knowledge and managing their learning by identifying resources.
Keeping in view the dynamic nature of the industry we at CBALC revise the syllabus and
pedagogy to meet the industry requirements and make students ready to face challenges in their
further life.
The syllabus at our institute is updated regularly with the feedback of industry, alumni and
academic experts.
BBA I Year
| I Semester |
II Semester |
| Corporate India – I |
Corporate India – II |
| Business Communication – I |
Business Communication – II |
| Business Communication – I (Practical) |
Business Communication – II (Practical) |
| Business Awareness – I |
Business Awareness – II |
| Personality Development and Life Skills – I |
Personality Development and Life Skills – II |
| IT for Management - I |
IT for Management - II |
| IT for Management – I (Practical) |
IT for Management – II (Practical) |
| Introduction to Management |
Financial Accounting |
BBA II Year
| III Semester |
IV Semester |
| Principles of Marketing |
Digital Marketing |
| Financial Management |
Human Resource Management |
| Organizational Behaviour |
Entrepreneurship Development |
| Managerial Economics |
Indian Business Environment |
| Quantitative Techniques |
Production & Operations Management |
| Business Laws |
Professional Aptitude & Logical Reasoning |
| Basic English |
Basic English |
BBA Final Year
| V Semester |
VI Semester |
| Business Research Methods |
International Business Management |
| Business Taxation |
Strategic Management |
| Indian Constitution |
Human Rights & Environmental Studies |
| Elective – I |
Elective – IV |
| Elective – II |
Elective – V |
| Elective – III |
Elective – VI |
Financial Services – Elective Subjects
| Elective – I : Depository Operations |
Elective – IV: Banking Services |
| Elective – II: Life Insurance |
Elective – V : General Insurance |
| Elective – III: Mutual Funds - I |
Elective – VI : Mutual Funds - II |
Financial Markets– Elective Subjects
| Elective – I: Depository Operations |
Elective – IV: Security Analysis |
| Elective – II: Equity Derivatives |
Elective – V: Commodities Markets |
| Elective – III : Securities Markets |
Elective – VI: Currency Derivative |
Digital Marketing– Elective Subjects
| Elective – I : Social Media Marketing |
Elective – IV : Online Reputation Management |
| Elective – II: SEO & SEM |
Elective – V: Website and Inbound Marketing |
| Elective – III : Content Marketing |
Elective – VI : Affiliate Marketing |
Event Management– Elective Subjects
| Elective – I: Event Planning Budgeting & Sponsorship |
Elective – IV: Event Design Technology & Logistics |
| Elective – II : Event Team & Crew Management |
Elective – V : Law Governing Event Business |
| Elective – III : Event Marketing & Advetising |
Elective – VI : Special Events |
Supply Chain & Logistics– Elective Subjects
| Elective – I: Supply Chain Management |
Elective – IV : Store Keeping & Warehousing |
| Elective – II: Purchase & Inventory Management |
Elective – V: Marketing Channel Design Distribution & Logistics |
| Elective – III : Logistics Management |
Elective – VI: Third Party Logistics |
International Business– Elective Subjects
| Elective – I: International Marketing Management |
Elective – IV : International Trade Operations & Export Import Documentation |
| Elective – II: International Finance Management |
Elective – V: International Strategy & Contract Management |
| Elective – III : International Economics |
Elective – VI: International Trade Logistics |
Retailing– Elective Subjects
| Elective – I : Retail Store Management |
Elective – IV: Category Management |
| Elective – II: Merchandise Management |
Elective – V : Retail Store Operations, Layout & Design |
| Elective – III: Retail Sales & Customer Service |
Elective – VI: Retail Supply Chain Management |
Business Analytics– Elective Subjects
| Elective – I : Business Statistics |
Elective – IV: Financial Analytics |
| Elective – II: Business Analytics using R |
Elective – V: Web data Extraction & Analytics using R |
| Elective – III: Marketing Analytics |
Elective – VI: Advanced Business Analytics using R |
